The global pet sitting market was surpassed at USD 1.98 billion in 2021 and is expected to hit around USD 5.42 billion by 2030, growing at a CAGR of 11.84% from 2022 to 2030.
Report Highlights
An increasing number of initiatives by key players, the emergence of start-ups, rising pet expenditure, and multi-service offerings by major companies are some of the key factors driving the industry growth. In February 2022, Petco partnered with Rover.com to connect Petco’s customers to pet boarding, sitting, and dog walking services. The COVID-19 pandemic had a negative impact on the global industry with low demand and sales. Several businesses were shut down temporarily or permanently due to pet parents working from home, movement restrictions, and concerns over zoonoses.
For example, around 85% of members of the Pet Sitters International community reported a more than 50% decline in business during the peak of the pandemic. The frequent changes of rules for pet sitting and other businesses further added to the confusion and uncertainty throughout 2020. However, with the easing up of the restrictions and back-to-office conditions, the industry has recovered gradually. The growing pet adoption across the globe is boosting the demand for pet care services, such as pet sitting. In addition, increasing spending of pet owners on various services and growing disposable income levels, particularly in developing economies, are expected to propel the adoption of pet sitting services in the coming years.
As more and more pet parents view their pets as family members, they are more willing to spend on their pet’s health, grooming, and care. This has led to an increase in the uptake of pet services. The trend is expected to continue as pet parents return to offices and thus opt for such services to ensure pet safety. The industry is highly competitive with the presence of several independent business owners offering competitive pricing and implementing various sales & marketing strategies. Emma Seaney, for example, is an independent pet sitter and a qualified veterinary nurse in the U.K. offering pet care visits for rabbits, rodents, birds, cats, chickens, fish, and other animals. This includes house sitting service as well as medicine administration, nail clipping, tick removal, and de-matting services.
Scope of The Report
Report Coverage | Details |
Market Size in 2021 | USD 1.98 billion |
Revenue Forecast by 2030 | USD 5.42 billion |
Growth rate from 2022 to 2030 | CAGR of 11.84% |
Base Year | 2021 |
Forecast Period | 2022 to 2030 |
Segmentation | Pet type, service type, region |
Companies Covered | A Place for Rover, Inc.; Pets at Home, Inc.; Wag! Group Co.; PetBacker; Careguide Inc.; Fetch! Pet Care; Holidog.com; PetSmart LLC; Dogtopia Enterprises; Swifto Inc. |
Pet Type Insights
On the basis of pet types, the global industry has been further categorized into dogs, cats, and others. The dogs pet type segment dominated the global industry in 2021 and accounted for the maximum share of more than 83.7% of the overall revenue. The segment is projected to expand further at a steady growth rate retaining its dominant industry position throughout the forecast period. The cats pet type segment, on the other hand, is projected to register the fastest growth rate over the forecast period. The key factors responsible for the growth of this segment include increased preference for dogs & cats as pets, presence of numerous dog sitters, and expansion of services by key industry players to additional animal types, such as cats and other pets.
For instance, according to the Pet Sitters International (PSI), 96% of its members offer services for cats while about 95% offer services for dogs. In addition, around 75% provide services for small mammals, while approximately 73% include services for birds. About 70% of PSI’s members also offer services for freshwater fish, while about 59% provide services for reptiles and amphibians, 40% for pet livestock, and 6% for exotic pets. The services lineup of most PSI members includes basic pet-care visits followed by other services, such as overnight visits, dog-walking visits, and pet transportation.
Service Type Insights
On the basis of service types, the global industry has been further categorized into care visits and drop-in visits. The care visits service type segment dominated the global industry in 2021 and accounted for the maximum share of more than 57.33% of the overall revenue. Care visits include full-day or overnight care visits at the pet owner’s home. The return-to-work trend, increasing sensitivity of pet parents to the pet’s preferences, and concerns over animal wellbeing are expected to boost the growth of this segment in the coming years. Pet parents are relying on pet sitting and boarding services as they return to work and travel.
Rover, for instance, offers both drop-in visits as well as house-sitting services or overnight pet care at the client’s home. The drop-in visits care type segment, on the other hand, is anticipated to register the fastest growth rate during the forecast period. This is owing to the increasing adoption of short-term drop-in visits that are lower in cost compared to overnight or full-day care services. As per the Pet Sitters International, fees for basic drop-in visits in the U.S. was estimated at USD 22.51, and fees for an overnight visit was estimated at USD 72.33. While the Average Service Length for drop-in visits and overnight care visits was estimated at 29.6 minutes and 13 hours, respectively.
Regional Insights
North America dominated the global industry in 2021 and accounted for the maximum share of more than 40.54% of the overall revenue. The region is estimated to expand further at a steady CAGR retaining its leading position throughout the forecast period. Key factors that contributed to the high share of this region include a rise in pet ownership, expenditure on pets, and pet health & wellbeing concerns. According to the ‘True Cost of Pet Parenthood report’ published by Rover in March 2022, the willingness of pet parents to spend on their pets was estimated to have increased. Purchasing behaviors and pet parent priorities indicated a shift toward prioritization of pet care and preference for products and services that better align with personal values.
Asia Pacific is expected to register the second-fastest growth rate during the forecast period. A rise in the adoption of pet animals, increasing disposable income levels in countries, such as China and India, and increasing numbers of pet sitters are some of the key factors propelling the growth of the Asia Pacific regional market. India is projected to have the fastest-growing pet market in the APAC region on account of the increasing number of pet owners and growing expenditure. This, in turn, drives the demand for various pet care services, such as pet sitting, thereby augmenting the industry growth.
Key Players
Market Segmentation